If so, call me. I integrate dynamic offline messaging and design and a trackable online response system to achieve higher response rates and build better customer relationships in less time.
Here's a little about my background:
An accomplished marketing strategist, designer, and photographer, Cisco has over 15 years of experience in developing and creating unique communications solutions.
Recently, he served as Vice President for Marketing and Communications at Belmont Abbey College, just outside of Charlotte, NC. Cisco was responsible for redesigning, redeveloping and repositioning the College’s identity and served as one of seven advisors on the President’s Executive Cabinet.
He has served as Vice President of Marketing for the legendary fitness company, York Barbell, where he was responsible for all product development and design including: product function, aesthetic attributes, retail packaging, and presentation of new products to business customers.
Cisco also designed and patented private label programs, such as a state-of-the-art fitness equipment merchandising system for Dick’s Sporting Goods.
Cisco is also an award-winning, photographer, ranked one of the top three in a seven-state region. He has been contracted by the AP, The New York Times, The Washington Post, and numerous other publications.
Turbocharge your direct marketing response by contacting Cisco at http://ExtremeDirectMarketing.com or by emailing Cisco@AdlerDirect.com or calling 704-248-7622
Shaq and Cisco during a photo shoot at the player's home. Still one of my favorite photos!
You may have heard the hype about Personal URLs and some of it is very well founded. However, PURLs are not some magic bullet that will bring in huge response rates.
The list, offer, message are still by far the most effective way to increase response. Our experience is that Personal URLs provide a very valuable incremental bump. Generally, if you receive 15 responses 9 of them will come from a standard BRE (business reply envelope) and 6 will come from the Personal URL. In many cases, those 6 would not have responded without the PURL
In essence PURLs are incredibly helpful and are certainly easier to track.
It's far better to send prospects to a PURL that can be tracked as opposed to sending them off to the anonymity of your website!
Contact us to learn how you can use Personal URLs to generate more leads and sell more listings.